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Frontier share price plummets following F1 Manager 2022 flop

Planet Coaster developer Frontier has seen its share price drop by 40 percent after the studio admitted its recent release F1 Manager 2022 had failed to meet sales expectations.

F1 Manager 2022 was an important launch for Frontier, announced as the first game in a new and lucrative annual franchise for the studio, following the studio's previous sales disappointment Jurassic World Evolution 2.

But while initial "player engagement at release in August 2022" was "broadly in-line with original expectations", interest in the game soon dropped off and could not be revived despite "key holiday season price promotions", Frontier admitted in a financial update.

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Nguồn: Eurogamer
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