Phil Spencer admits Xbox won't be able to avoid price hikes forever

Microsoft's head of gaming Phil Spencer has discussed possible price increases across the Xbox line, acknowledging that while the company has so far maintained prices for its consoles, Game Pass, and games, it will "at some point...have to raise the price on certain things".

Speaking at the Wall Street Journal's Tech Live (thanks The Verge), Spencer admitted, "We've held price on our console, we've held price on games and our subscription. I don't think we'll be able to do that forever... I do think at some point we'll have to raise some prices on certain things, but going into this holiday we thought it was important to maintain the prices."

Earlier this year, of course, Sony announced it would be increasing the cost of PlayStation 5 in response to "high global inflation rates, as well as adverse currency trends". At the time, Spencer said Xbox would not be following suit, explaining, "When our customers are more economically challenged and uncertain than ever, we don't think it's the right move." Given Spencer's latest comments, though, it's unclear how long that might last.

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